Crane Named Director of Communications and Digital Strategies for VisitHattiesburg
The Hattiesburg Tourism Commission is pleased to announce the addition of Paige Crane to the team as director of communications and digital strategies. In this role, Crane will focus on growing and strengthening Hattiesburg’s digital marketing efforts and serve as the media relations contact for VisitHattiesburg.
“Hattiesburg is one of Mississippi’s top visitor destinations, and our community is primed for further growth in corporate and leisure travel. With the right marketing strategies and collaborative efforts, we can compete at the next level for tourism events, tournaments, and other visitor services. Paige has a strong working knowledge of the latest digital platforms and is a solid producer of results. She will greatly enhance our ability to position Hattiesburg regionally in the visitor destination market,” VisitHattiesburg Executive Director Marlo Dorsey said.
Crane was a part of the team that developed Hattiesburg’s new tourism website at www.visithburg.org earlier this spring. The website, along with a video highlighting Hattiesburg’s tourism offerings, won Tourism Promotion of the Year this past September at the Mississippi Tourism Association’s Governor’s Conference on Tourism in Jackson’.
“I am thankful for the opportunity to fully dedicate my focus to VisitHattiesburg. I am eager to see the momentum continue to build for HBURG and look forward to working collaboratively with our industry partners to continue promoting our community as a tourism destination,” Crane said.
Crane holds a master’s degree from the University of Southern Mississippi in mass communication and earned a bachelor’s degree from Mississippi State University, where she graduated with honors in public relations and communications management. Crane is a board member of Sales and Marketing Professionals in Hattiesburg, and she has served as an ambassador for the Area Development Partnership.
In 2016, Hattiesburg was the third most visited city in Mississippi with more than 1.8 million visitors, whose combined spending was more than $274 million in the local economy.